Meta Starts ad Campaign to Promote Whatsapp Against iMessage – This is the Reason? The world’s Popular social media company Meta plans to launch an anti-iMessage ad campaign to promote Whatsapp. Meta has launched a new ad campaign targeting Apple’s iMessage platform. In this regard, Meta founder and CEO Mark Zuckerberg said that Apple offers end-to-end encryption only for iMessage.
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But not for regular SMS communication, he said. To describe this campaign Zuckerberg has posted a photo on his Instagram post promoting Whatsapp by saying that protecting your private messages with end-to-end encryption across devices.
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He captioned it as ‘Always send private messages. Accordingly, WhatsApp is said to be more secure than iMessage and will work with end-to-end encryption on both iPhones and Android, including group chats. This end-to-end encryption was introduced in the WhatsApp app last year. But the fact that it’s not in iMessage is Meta’s main ad.
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